Limited Seats : 25
Polimoda
Dubai, UAE
Short Master
English with simultaneous translation in Chinese and other languages
World Luxury Forum
2026-10-09
25.000
FASHION LUXURY MANAGEMENT Short Master is an integrated program of European Education, a tailor-made intensive course based on contents supplied by Polimoda. It represents a real European and Italian legacy of luxury culture, generated by the partnership of International educational bodies to provide future luxury executives, who also do not yet speak English, the possibility to acquire a significant management specialization. The Short Master, shaped by European Education expressly for international managers, allows to develop a extraordinary level of multicultural understanding through materials and teachers of Polimoda, a highly ranked school known all over the world for the quality of its programs.
Courses will be held in two weeks in four formative modules and English is the official language with the assistance of native-speaking tutors by teachers coming up from the industry with hands-on and original materials. Fashion Luxury Management students will have the option to follow the Short Master by Polimoda head-quarter in Florence with final exams, unique experiences and graduation event in amazing venue in Italy where they will also have access to special catwalk in Milan. Candidates are selected after an enrolment process by European Education and verified by the course’s project leader Andrea Claudio Galluzzo.
Fashion Luxury Management features four in-depth and intensive modules offered by Polimoda. Each module is based on uniqueness of contents where students implement their own business formula to a new start-up or to an existing company. The study planning proposes Design Management, Marketing and Communication, Global Merchandising and Brand Management.
European Education adds to this program also extra special lessons (lectio magistralis): Luxury Heritage to be held at Museo del Costume, the Italian state fashion museum, about insights and understanding of the key factors that make up the industry, mixing heritage and innovation; and Brand Identity by a luxury company about exploring what exactly makes a product identity and image. In Florence the class will also visit Gucci Museum and Museo Ferragamo, Museo del Costume and the magnificent Museo degli Uffizi. The classmates will be guided to special events and meetings in Milan through the fashion week including visits to Armani Silos museum and to a special fashion runaway during Italian Fashion Week. Two fieldtrips to luxury manufacturing plants will also take place in Florentine luxury industrial manufacturing areas.
This special Short Master’s course includes relevant focus on hands-on materials run by teachers from the fashion industry, who act also as one-to-one consultants during their courses. The Short Master of Fashion Luxury Management offered by European Education opens the doors to a career as an executive or entrepreneur in many categories including Fashion, Leather Goods, Fine Jewellery, Cosmethics, Pens & Watches, Cars, Yachts, Interior Design, Real Estate, Hotels, Food, Wine & Spirits, Wellness and Art as the ultimate expression of a unique lifestyle.
The product formula that creates the legacy of a label, how to make it viable, financially sustainable and available whilst maintaining the original magic. Creative process; styling a collection; collaboration with design students.
Fashion merchandising; collection composition and assortment plans. New buying and merchandising formulas in retail and wholesale environments that can make the difference in the perception of the client.
Business model innovation; positioning; commercial development. The long term value beyond the everyday business, how to shape the identity of a luxury brand, launch it and manage it for growing its equity. Distribution, logistics, sales and customer relationship management.
Understanding the life of luxury at different aspirational levels, from the most personal and private services to the total category extension. Trend methodology, current retail trends, shop formats and strategies, buyology. Brand communications, copywriting, strategic media planning. Photography and magazines, graphic design, video making and photo shooting.
European Educations’ Short Master is one of the most integrated courses for fashion executives and entrepreneurs that need to update their skills and upgrade their companies to XXI century market. This course features main areas and can tune society and industry to make brands relevant.
Candidates will be selected after an enrollment process by European Education.
European Education adds to this program also extra special lessons (lectio magistralis) about insights and understanding of the key factors that make up the industry, mixing heritage and innovation; lessons to understand the magic of brand identity by a luxury company exploring what exactly makes a product image.
European Education’s executive courses are the most integrated programs for fashion executives and entrepreneurs that need to update their skills and upgrade their companies to XXI century market. This course features main areas and can tune society and industry to make brands relevant.